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Californians for a Cure released this new video today. I think it is poignant and heartfelt.

It's true, Big Tobacco companies will be spending millions of dollars to defeat this initiative. They already spent 12 million dollars in two weeks alone of TV ads.

The funding for cancer research comes solely from the $1 tax increase on every pack of cigarettes sold. It is estimated that with the tax increase, $500 million will be made and go directly to cancer research every year.

Prop 29 will save lives. By researching a cure and also (hopefully!) keeping people away from cigarettes completely.